To Sell
How will you choose your REALTOR®?
Their services and plan for marketing?
Promised market price?
A REALTOR® has no control over the market conditions, only their marketing plan.
Never select a REALTOR® based on the price they promise.
Select a REALTOR® based on criteria about their company, the experience of the salesperson, and the services provided. Never base your choice on price only. A REALTOR® has no control over the market conditions. It would be smarter to select a REALTOR® first, and then agree on price. Don’t allow agents to ‘bump up’ the price to obtain your listing. True professionals will give you truthful feedback and accurate information so you can price to sell in this market!
How to evaluate your property...
PRICE
the stated amount an owner is willing to accept for a property.
COST
The amount actually paid for a property plus
any capital improvements made since the purchase.
VALUE
The amount a buyer is willing to pay given
a certain set of circumstances.
REGRESSION & PROGRESSION
The effect that surrounding home sizes have
on the value of a subject property. Regression is
the decrease in value when surrounded by smaller
homes; progression is the increase when
surrounded by larger homes.
MARKET VALUE
The amount that will bring a sale between a willing
buyer and a willing seller. It is based on the history
of similar properties recently sold in the area.
SUBSTITUTION
Substitution refers to the actual value of an amenity.
Value is determined not by the cost invested in a property,
but by the value derived from it.
A home with the more expensive well is worth no more
because the value is in the water, not the cost of obtaining it.
